Designing an investment portfolio is part science and part art. We strive to know our clients and their objectives well enough to create a mixture of assets that together make it easier for clients to reach and even exceed their goals. We believe investment success includes sticking with a long-term asset mix even when short-term returns are disappointing.

Here are several other principles that guide our investment strategies:

• Your investment portfolio should reflect your long-term goals.
• You must diversify your portfolio to reduce risk, even though this may moderate short-term returns.
• Specific securities are less important to portfolio success than choosing an appropriate mix of stocks, bonds, and cash.
• It takes at least 10 years to deliver expected investment results.
• Successful investing can mean buying unpopular assets and selling popular ones.
• Controlling taxes and expenses can increase returns.
• Past performance is no indicator of future results.